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Amanti Melkamu

Amanti Melkamu

Entertainment

The Last Paradox

An immersive digital experience for a Warner Bros. Music Group artist—designed to feel more like an art installation than a traditional music website.

Brand IdentityWeb DesignWeb DevelopmentVideo ProductionMerchandise
FigmaFigmaAdobeAdobe Creative SuiteAdobe After EffectsWebflow

The Last Paradox is a Warner Bros. Music Group artist who needed a digital experience matching the immersive, cinematic quality of their music. I designed an interactive platform built in Webflow that uses dramatic full-bleed imagery with a moody, saturated palette of deep reds, blacks, and electric pinks—creating a space that feels otherworldly.

I intentionally minimized traditional UI chrome—no visible navigation bars dominating the viewport—letting scroll-based animations guide users naturally through the experience. The typography is bold and experimental, with the glowing TLP monogram serving as the visual anchor.

The Music Room houses the full video gallery and catalog, with embedded visualizers for tracks like “Release (The Kraken)” and links to every streaming platform. The album artwork sits at the center of a radial layout, surrounded by track listings—making the music itself the focal point.

The Last Paradox Music Room with song titles arranged around a circular portrait of the artist and streaming platform links

Beyond the music, the site features a Souvenir Shop for merchandise, a Memoir section with the artist's biography, a Press carousel for media coverage, and a Tour Request form that lets fans request dates in their city. Every section maintains the same dark, cinematic atmosphere—the site never breaks character.

The Last Paradox glowing TLP monogram logo artwork
The Last Paradox graphic tee design one — Souvenir Shop merchandise
The Last Paradox graphic tee design two — Souvenir Shop merchandise
The Last Paradox graphic tee design three — Souvenir Shop merchandise
The Last Paradox graphic tee design four — Souvenir Shop merchandise

You build the business. I'll build the rest.

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Location

United States

© 2026 Amanti Melkamu