Amanti Melkamu

Amanti Melkamu

Entertainment

The Last Paradox

An immersive digital experience for a Warner Bros. Music Group artist—designed to feel more like an art installation than a traditional music website.

Brand IdentityWeb DesignWeb DevelopmentVideo ProductionMerchandise
FigmaFigmaAdobeAdobe Creative SuiteAdobe After EffectsWebflow
The Last Paradox glowing TLP monogram with cinematic red-tinted portrait

The Last Paradox is a Warner Bros. Music Group artist who needed a digital experience matching the immersive, cinematic quality of their music. I designed an interactive platform built in Webflow that uses dramatic full-bleed imagery with a moody, saturated palette of deep reds, blacks, and electric pinks—creating a space that feels otherworldly.

I intentionally minimized traditional UI chrome—no visible navigation bars dominating the viewport—letting scroll-based animations guide users naturally through the experience. The typography is bold and experimental, with the glowing TLP monogram serving as the visual anchor.

Full homepage hero with navigation, glowing TLP monogram, and scroll prompt
Release (The Kraken) music video visualizer with cinematic octopus imagery

The Music Room houses the full video gallery and catalog, with embedded visualizers for tracks like “Release (The Kraken)” and links to every streaming platform. The album artwork sits at the center of a radial layout, surrounded by track listings—making the music itself the focal point.

Music Room catalog with album art, song titles, and streaming platform links
Souvenir Shop merchandise section with product carousel

Beyond the music, the site features a Souvenir Shop for merchandise, a Memoir section with the artist's biography, a Press carousel for media coverage, and a Tour Request form that lets fans request dates in their city. Every section maintains the same dark, cinematic atmosphere—the site never breaks character.

Artist memoir section with portrait and biography
Tour request form and footer with social media links

Let's make something worth shipping.

Available for new opportunities

Open to full-time product design roles and select freelance projects.

Contact

Location

United States

© 2026 Amanti Melkamu